Sport and the „love for the game“ is all around us and shapes our culture enormously. Through exploring our sports culture we want to find its standpoint in design in our everyday life and examine the relationship between sports and interiors. With our collection we break up the well defined markings of sports fields, their rules, their „inside“ and their „outside“. With a nod to fashion we want to emphasize on the importance of sport, the youth and its culture within product design.
Our collection is a playful take on familiar floor designs and sport shapes that are part aesthetic entertainment, part formal exercise and fuse the rough crudeness of sports with the refinement of design. With the different objects we build a bond between functionality and aesthetics while forming a space for practice and play. The bold graphic language works in different scenarios with the mix of colored shapes and lines, intersecting and contrasting across the courts / objects. The color palette is a mix of court and team inspired colors. The carefully curated collection is made of carpets, beach towels, blankets and ceramic objects.
Carpets: 100% Artificial Silk, made in Iran
Blankets: 100% Cotton, made in USA
Beachtowels 100% Cotton, made in Germany
Caramic objects: 100% Porcelain, made in Switzerland
The Athletica collection was exhibited at the Milan Design Week 2018 with Pro Helvetia in Palazzo Litta.
Beachtowels Hoop 1 & Hoop 2
Blanket Hoop 1
Carpet Athletica 1
Carpet Athletica 1 at SWISS ❤ DESIGN exhibition at Palazzo Litta, organized by Pro Helvetia, Milano fuorisalone 2018 – scenography by bureau svdp, Geneva, photo: Raphaëlle Mueller”
Carpet Athletica 2 at SWISS ❤ DESIGN exhibition at Palazzo Litta, organized by Pro Helvetia, Milano fuorisalone 2018 – scenography by bureau svdp, Geneva, photo: Raphaëlle Mueller”